Social Distance from Tobacco
Client: WaytoQuit
The Utah Department of Health needed a social campaign about the dangers of turning to tobacco in a time of quarantine. With budgets cut and shooting on a set out of the question, we decided animation would allow us to create an eye catching series of PSA’s for the “WaytoQuit” campaign’s social channels. The series in total drew in more than 80,000 views on their social channels.
My roles included concepting and budgeting, as well as all animation, sound design, foley, and editing.
Part 3 in a 5 part series of stop motion PSA's for WaytoQuit, the Utah Department of Health's Tobacco cessation program. The concept was "How to Social Distance yourself from Tobacco", and was split up and posted as a campaign over multiple weeks.
Part 2 in a 5 part series of stop motion PSA's for WaytoQuit, the Utah Department of Health's Tobacco cessation program. The concept was "How to Social Distance yourself from Tobacco", and was split up and posted as a campaign over multiple weeks.
Part 4 in a 5 part series of stop motion PSA's for WaytoQuit, the Utah Department of Health's Tobacco cessation program. The concept was "How to Social Distance yourself from Tobacco", and was split up and posted as a campaign over multiple weeks.
Part 1 in a 5 part series of stop motion PSA's for WaytoQuit, the Utah Department of Health's Tobacco cessation program. The concept was "How to Social Distance yourself from Tobacco", and was split up and posted as a campaign over multiple weeks.
Part 5 in a 5 part series of stop motion PSA's for WaytoQuit, the Utah Department of Health's Tobacco cessation program. The concept was "How to Social Distance yourself from Tobacco", and was split up and posted as a campaign over multiple weeks.